softsensor

How predictive analytics and automation can help you transform collections

With disruption around the corner of every business workflow, How robust is your Decision-making process? Can your existing FP&A workflow handle the disruption impacting businesses and economies? If the answer to all the above is no or maybe, then you are at the right place and we are happy to introduce our Al-based FP&A Offering.

Unit4 and Softsensor.ai are on a voyage to reimagine FP&A for a Private Equity Company. All the data that is being minted by all the processes in any company is beyond the capability of excel. Any smallest private equity company would have at least a dozen of platforms they use to manage their different business process. Consolidating all the Data become challenging as this large data set goes beyond the capability of excel. Al-based Unit4 FP&A helps you mingle all this data digest it and help you visualize these data sets into meaningful insights.

How does all this benefit you as a CFO? You save time in consolidation, hence you can focus more on generating meaningful insights and transforming those insights into informed decisions. Read a detailed report on the capability of our FP&A offering.

What are the Downfalls?

B2B SAAS businesses scale a customer by adding more products to sell to the same customers or self-contained systems that are added opportunistically over time and the acquisitions of new companies with products. But as the businesses grow, the Quote to Cash [Q2C] process grows in complexity and becomes fragmented because of growth in
products, channels, and platforms. In these situations, the ERP and CRM platforms are in catch-up mode to the core applications, which are the essential revenue drivers.

B2B SAAS Organizations lose significant money in fragmented Q2C processes, leading to:

  • Lack of customer revenue visibility, churn and upsell opportunity
  • Increased challenges in billing, invoicing & collections
  • A poor understanding of customer revenue,
  • Lost upsell & cross-sell opportunities,
  • Billing gaps,
  • Failure to collect money on time,
  • And gaps in cash applications

Over time, these challenges need untangling with a data-driven approach. Organizations can fix the processes by implementing and installing a new system which will force it to go through a complete & thorough review of the processes, and redesign. But this approach is expensive, may not always be easy to implement, and can take a long time.
A faster and quicker process fixing can be achieved by taking an analytical data-driven view of the key segments, outcome segments. This approach is more result-driven and can help uncover process bottlenecks, and challenges much faster, fixing them early in the life cycle.

What Makes It different?

Let us give you a full walkthrough of the new world of technology waiting to help you make operations faster, better, and cheaper!

Bottom-up decision tree view of segments

Building Contract & Order Visibility

Q2C visibility processes start with understanding two separate threads one of which begins in the salesforce or the front-end CRM and the other in billing & accounting software.

It is important to begin the journey at both ends for a quick understanding of the different lenses.

From salesforce:

It is important to extract the customer information, understand key customer id, contract information, and build trackable order data from the contracts.

This is a complex and complicated process. Most organizations have a mix of order types which may include measuring multiple delivery and action variables.

For ad-hoc purposes:

The organization needs to build this database, generate a taxonomy or method of segregating the contract types, and way to measure their contract obligations.

Before implementing any large-scale contract lifecycle management program, it is easier to find if there are other recordings of contract types, orders, and what needs to be billed.

It is important to build the revenue leakage data mart, understand the potential billing events and reconstruct if the organization is billing correctly all the billing events.

It is often a difficult and painstaking exercise and Al fools like NLP, RNN is useful in extracting document information and structuring them.

Billing visibility

A well-managed contract billing can help reduce disputes in debt collections. Writing and managing complex customer contracts can help organizations streamline collections by improving customer satisfaction, generating timely invoices, and improving visibility.

Each agreement specifies the billing terms, contacts, and limits, thereby significantly reducing the chances of disputes. An automated contract billing management system can help organizations solve these problems by:

  • Improving productivity,
  • Automating business processes,
  • Easing complex billing scenarios,
  • Supporting business management in understanding
  • And analyzing billing events and increasing reporting accuracy.

Also, there are multiple people and at times multiple departments in a company responsible for B2B purchasing, which makes B2B billing a long and tedious process.

It is often a lengthy process of reviewing and approving the invoices before releasing the payment as the individual’s supporting payments are usually not the ones who initiate them.

The billing contracts need to be clear, and the ability to write and manage contracts is essential for proper AR management.

Product usage analysis:

It refers to monitoring how the customers are interacting with the product, the frequency of usage, and why they are doing what they are doing. Not only does it help improve user experience by helping track the product data, but it also indicates products might need more attention during debt collection.

The products that are used frequently would be required again by the customer, and the collection would be easier, but the products that are not being used frequently might be identified as high-risk products, as the customer might discontinue purchasing, which may result in delayed payments.

Tracking Payments

As organizations grow, the growth in the number of customers making payments with multiple payment channels grows. Different customers prefer different payment methods ranging from cash, checks, cards, wire transfers to payment gateways.

To keep a proper track of the payments received, data influx from multiple sources needs to be visualized, lack of which leads to the payment visualization and understanding going down.

An increase in the number of products also accounts for growing billing complexity, with each product impacting the billing procedure.
One customer might pay for one product but delay the payment for another product for a long time, which affects the payment cycles. Such long billing and payment cycles make the billing systems even more challenging.

Managing the AR invoices enhances cash flow and helps debt collection by reducing non-payments. Maintaining a system for sending out invoices is essential for reducing the AR risk.

An automated system that notifies the customers before sending an invoice keeps track of the payments, sends late invoice notices, transfers the overdue invoices to the collection team can help ease the collection process.

It also provides the organization with the ability to present their customers with precise, well-managed Al-enabled invoice matching that offers better visibility, builds trust, and speeds up the collection process.

Tracking Delays and DSOs

1. Analytics Keep You a Step Ahead:

The very first requirement of an effectively managed collections system is proper and timely billing. The invoices generated must be accurate, complete, provide all the required information, must be processed, and sent timely and to the right person to avoid payments from being deferred or neglected.

Automated billing, accurate visualization and tracking, proper visibility to the client, timely follow-ups, and the use of data to analyze and predict bad debts can lead to faster collections and improved cash flow.

2. Improving the visibility of the process

Understanding payment processes to track and review payments can:

  • Improve collection and eliminate disputes.
  • It can help track delayed payments and identify if it gets regular with a specific customer.
  • Help avoid false rejections by identifying trends
  • Reduce fraudulent transactions by training a detection model.
  • Provides real-time insights that help make critical business decisions,
  • Offers end-to-end information on the expenses made on payment processing,
  • Provides a complete view of the model, route, provider, and currency of the payment made.

3. Predictive analytics

Predictive analytics can help reduce overwhelming debt considerably:

  • Before collections, by providing an analysis of prior payments;
  • During collections, for prioritizing customers and customizing settlements;
  • After collections monitor the products that need attention.

Identify high-risk accounts and forecast the effective treatment and payment methods for each account. It takes a combination of digitization, analytics, and technology to run a B2B collection process smoothly.

Multiple systems that automate the contract billing, invoicing, usage monitoring, invoice matching, AR tracking. It can be integrated with various systems for a clear view of the received and the pending payments and to help manage the debt.

There is a long way for analytics and Al solutions like chatbots and virtual assistants to transform the way collections are managed and cash flows are improved.

Nevertheless, the exponential growth of A.l and Analytics in transforming every industry has surely made us say “Future is Now”

So, are you ready to leverage the power of A.| and Analytics to take your business to the next level?

Leveraging the power of analytics and Al for debt collection,
Get in touch with the industry experts!

How can we help you?

We have helped clients across Asia, Europe, and Americas to transform their challenges into impactful improvements.

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Amanda Seyfried
Sales & Marketing

Which part of your organnisation would you like to improve today?